The internet has become a part of our lives, and many entrepreneurs realise that creating their own website is now essential. Some are expanding markets, others are fully moving their business online, and some are just considering starting a business and have decided to build a corporate website.
So, the decision to develop a site is made — what next?
As with practically any life situation, there are several solutions:
1. Build the site yourself;
2. Trust the professionals and order the site from a web studio.
What are the pros and cons of each path?
Build the site yourself
The first downside is the lack of necessary baseline knowledge. To build a quality site you need to be a “one-person band” with fundamental knowledge in these areas:
1. Adobe Photoshop (used to design the site mockup)
2. Bootstrap (an HTML/CSS toolkit used to convert the mockup into a template)
3. CMS — choosing a content management system (used to manage the site going forward)
4. Hosting setup
5. Domain purchase and setup
6. Email mailbox configuration
As the list shows, building your own site isn’t simple.
What are the pros?
• Only one — price.
Trust the professionals and order from a web studio
If you order from a web studio, you can solve all these problems in one go. From you it requires:
1. Sign a contract and entrust the development and testing to professionals
2. Accept the work and enjoy your new site.
What are the pros of this path?
• You’re completely free to devote all your time to growing your business.
• You’re confident you’ll get exactly the result you expect.
• You know exactly when your site will launch and can align business processes to that date.
What are the cons?
• Again — price.
Quality work that sets your site apart from billions of others costs money. That’s driven by the high price of intellectual resources: designer, developers, front-end engineer, marketer, SEO specialist (who handles basic on-page optimisation), and QA.
How to turn the con into a pro?
You pay once and get a quality site that immediately starts paying off. It’s thought through by the best in their fields, is user-friendly, and search engines rank it well because the code is clean. Right after release, with no additional steps, your site is ready to monetise and generate revenue.
Should you trust a web studio with building your site?
Our advice is unequivocal — yes!
